The South Korean drama market is rapidly transitioning from existing media channel-based to a new ecosystem led by OTT and digital platforms. In this shift, drama production costs have risen dramatically, and contract https://thesocialintro.com/story4508785/production-of-korean-dramas-in-the-digital-transformation-era-analysis-of-cost-structures-and-marketing-strategies-through-ott-platform-expansion-and-global-advancement-strategies-with-changes
